The first to shine in the sky

Behind the Brands

Behind
the Brands

Venus is more than just a name. It’s our philosophy. Inspired by the Roman goddess of beauty and love, we believe that beauty is a powerful force that builds confidence and encourages self-expression. Just like the planet Venus, the first to shine in the evening sky and the last to fade at dawn, our commitment to excellence never wavers.

We are not just distributors.
We are partners, connecting innovative brands with those who seek quality, effectiveness, and the latest beauty trends. With deep market expertise and a passion for cosmetics, we help our clients grow and elevate their businesses. Beauty has the power to inspire and transform the world, and we are proud to be a part of it.

We bring the latest beauty innovations to the market.
We ensure that high-quality cosmetic products are accessible to all. With a strong focus on expertise, long-term partnerships, and global trends, Venus continues to illuminate the beauty industry. distributor is costly. We will stay in the game for a long time.

Our mission

Connecting the Universe
of Beauty Trends.

As experts in international markets, we distribute a diverse range of high-quality cosmetic products in large volumes, ensuring the best prices without compromising top-tier service. By anticipating beauty trends, we provide comprehensive, flexible solutions tailored to our partners’ needs. Our commitment lies in building strong, long-term relationships based on trust and expertise.

We deliver the future of beauty to those who want to stand out!

Navigating the European market can be challenging and costly. Managing multiple affiliates across different countries means higher expenses, complex logistics, and countless regulatory requirements – all of which take your focus away from brand growth.

We simplify the process. With one distribution partner for all of Europe, you reduce costs, streamline communication, and eliminate unnecessary complexity. We handle the logistics so you can focus on what matters – building a successful brand.

Efficiency drives us. Our distribution model is lean, strategic and designed to maximize value for your business.

Efficiency drives us.
Our distribution model is lean, strategic and designed to maximize value for your business.

more about services

Customer relations
Finding the right customers is key to maximizing your margins. Whether your brand is new to Europe or already established, we help you expand strategically – starting with online retailers or expanding to brick-and-mortar stores. If your current customer mix isn’t working, we identify the best distribution strategy to secure your brand’s success across the right online and offline channels.

Legal & Compliance
Navigating cosmetic regulations can be complex, but we make it simple for you. We handle all legal and compliance requirements, ensuring your products meet European standards effortlessly. If needed, we can act as your Responsible Person (RP) and take care of product registrations, brand submissions to the CPNP (Cosmetic Products Notification Portal), and all necessary certifications. From safety assessments to labeling compliance, we streamline the process so you can focus on growing your brand.

Logistics
A smooth and reliable supply chain is essential for success. We ensure your products move seamlessly from production to customers, optimizing logistics to keep costs low. Thanks to our trusted logistics partners, we minimize inefficiencies, prevent costly claims, and ensure fast, hassle-free distribution. Our central warehouse is strategically located to service all of Europe and beyond. 

Marketing
Getting your products on the shelf is just the first step – we make sure they stand out. Our tailored trade marketing strategies ensure your brand is not only available but also recognized and desired by customers. While online marketing is a powerful tool, traditional media still play a role in building strong brand presence. We help you craft the right marketing mix and implement trade marketing activities across Europe.

Portfolio

Haircare
We provide professional haircare solutions for salons and retail. Innovativeproducts strengthen, protect, and support hair health, ensuring the best for your customers. Designed to meet diverse hair needs, our range includes advanced formulations for nourishment, repair, and styling.

Make-up
Designed for performance and innovation, our makeup selection meets the demands of modern beauty trends. From everyday essentials to high-impact looks, these products deliver flawless results for every occasion.

Skin & Bodycare
Our skincare portfolio features innovative formulations designed to support skin health and deliver effective results across all skin types. With targeted solutions for various skin concerns, we offerproducts that ensure visible and lasting benefits.

Beyond Distribution: Empowering Brands to Stand Out.

We are more than a distributor – we are brand builders. Our expertise extends beyond logistics and sales to strategic brand development. We support our partners with tailored solutions, including in-store promotions, custom display stands, and branded trays that enhance visibility and drive engagement. Whether it’s marketing, logistics, or product placement, we ensure brands have everything they need to succeed.

Exploring Trends,
Shaping The Future,
Building Connections.

We continuously monitor the latest trends in the beauty industry while actively contributing to their evolution. Through ongoing education, innovation testing, and market research, we bring products that meet the highest quality standards and align with current customer demands.

We participate in leading global trade fairs, where we strengthen relationships with existing suppliers and establish new strategic partnerships. These connections allow us to provide our partners with access to exclusive brands, groundbreaking products, and the latest innovations in beauty.

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Where Beauty Meets Responsibility

Beauty should never come at the expense of health or the environment. That’s why we primalycollaborate with brands that prioritize ethical and sustainable practices -offering vegan, cruelty-free cosmetics free from harmful ingredients and enriched with natural components.

Beauty should never come at the expense of health or the environment. That’s why we primalycollaborate with brands that prioritize ethical and sustainable practices -offering vegan, cruelty-free cosmetics free from harmful ingredients and enriched with natural components.

From Prague, the Heart Of Europe, to the World

With a strong presence in the heart of Europe, we connect innovative beauty brands with international markets, ensuring quality and excellence reach every corner of the world.

From Bucheon, the Pulsing Energy of Seoul, Shaping the Future

Situated in the dynamic heart of South Korea’s innovation and business scene, our Bucheonoffice connects global brands with emerging opportunities, shaping the future of not just beauty, but the entire cosmetics industry. 

Venus Europe, s.r.o., VAT: CZ17129834 Lomnickeho 1705/5, Nusle, 140 00 Praha 4, Czech Republic

Venus Asia Pacific LLC, D No.121115-0000061 (Samjeong-dong), Room 905, 301 dong, 397 Seokcheon-ro, Ojeong-gu, Bucheon-si, Gyeonggi-do, Korea.

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