NEW, GET USED TO IT!

Nuse is a Korean makeup brand positioned as “color care”: skin-loving formulas that fuse skincare benefits with fresh, wearable color. “Color care” means makeup enriched with skincare ingredients, where each layer is designed to nourish and protect rather than burden the skin.

Signature icons include the Care Liptual, a cushiony lip tint–oil hybrid that smooths and nourishes while delivering juicy color, and the Liquid Care Cheek, a hydrating liquid blush that blends seamlessly for a healthy, skin-first flush.